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What makes the lion the king of the jungle?

The lion has what I call “the spirit of leadership.” In this case, leadership referring to “attitude.” A leader has an attitude that makes him or her different from followers. 1 : The lion is not the heaviest animal in the jungle.2 : The lion is not largest animal in the jungle.3 : The lion is not the most beautiful animal in the jungle.4 : The lion is not the smartest animal in the jungle.5 : The lion is not...
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Why does Google not necessarily hire the most educated students?

At Google, nothing is left to chance, especially hiring. Laszlo Bock, personnel manager at the US internet giant, agreed, explaining how the company chose its future employees. And contrary to popular belief, the most qualified are not necessarily the most favored. Here's why. According to Laszlo Block, the most educated students believe in their talent which makes them unable to fail gracefully. Google prefers retreat capable recruits who naturally embrace other people's ideas when they turn out to be better...
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Have you ever wondered why big and well-known companies lose quality over time?

The answer is obvious, they get lost in a hierarchical chain which becomes anarchic over time. It is important for all CEOs and managers to put themselves in the shoes of customers from time to time and use their own tools, none of your employees will give it more importance, be a guarantee of the quality for the product than you sell and your customers are entitled to expect perfect service no matter what the price. From a digital point of...
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Don’t teach someone how to fish to eat, teach him how to learn fishing by himself without your help.

As an entrepreneur, in web industry and ecommerce, I get daily targeted by advertising for courses (between 200 and 10k€) to learn Ecommerce, Dropshipping, Affiliation, Etc... It is a profitable business when we see the number off these people showing up every day, right? Nice strategy, instead off selling true Ecommerce you sell directly to these who dream to became these Ecommerces. When we see the views off all the videos and with only 1% off conversion, we can imagine the...
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What is Growth Hacking ? How can Growth Hackers help your business, generate leads & visibility without almost any money invested ?

6 Growth Hacking Successes That Catapulted Business Success1 Dropbox2 Airbnb3 HubSpot4 Yelp5 Quora6 Paypal Growth Hacking is the solution fo businesses that doesn't want pay advertising true Google, Facebook, Linkedin or Influencers per exemple but still get known & generate leads. Growth Hacking is a way off thinking exploring all possibilities available to you, think out off the box & with large perspective. Growth Hacking can also be applied for your content generation & automation true scrapping. Our agency is per example working...
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Avez vous remarqués l’incompétence générale qui règne?

Pourquoi en seriez vous épargnés dans votre business? Avant d'être entrepreneurs & dirigeants nous sommes aussi clients, et le client est roi, non pas l'incompétence, toutefois ça nous permet de rester éveillé sur la qualité médiocre que nous ne devons pas atteindre, par respect pour nos clients et avant tout, notre honneur. Effectivement le service qu'on est en droit légitime d'attendre en tant que clients est loin de pouvoir rendre fier les entreprises les importantes. Quel est la raison de ce laisser...
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Recruitement : Should you prioritize experience over motivation?

Wathewer the experience is, you will never get someone who will want to die for your business without motivation, to instill that, your leadership & business culture need to be strong. We believe recruiting people that are sincerly interested in what you are doing & with a strong mindset will most of the time be the right choice, if they have that motivation & love for what they do, they will be able to reach the experience & knowledge you...
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External quality consultant = Corporation Dentists ?

You will have a hard time noticing cavities hidden between two teeth on your own, the same goes for your business. When you work for a long time on a project you can lose sight of certain aspects impacting the quality by lack of perspective and leave problems unnoticed or not reported and thereby lose new interested customers, or even worse, lose loyal customers. We all know it's easier to keep a customer than to acquire new ones, and the competition...
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With COVID, Websites are in 2020 the new Visit Cards.

You probably already hired a company or designer to create the most beautyfull visit card that will represent you truly. Today, even more with COVID, the new visit cards are business & personnal websites, it will reflect your culture, your sens of details, your implication & motivation for what you do, and before all, the quality of what you do and the reflection of what you are. We noticed some people who are againt digital evolution, being in that mindset is...
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Why some may decide to pay for a service when they can create they own tools?

They think :1 - It will be easyer to use something existing aleardy2 - I do not have time to learn3 - I do not have resources4 - I can not generate tafic5 - I don't know how to The truth is : If you use someone else tools, you still need to spend time understanding it, and bear with all the bullshit they put in place to do money on your back, you will still need to generate trafic...
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